Reflections from Andy Ridgway, Senior Lecturer in Science Communication, University of the West of England and RETHINK principal investigator
We’ve all been presented with difficult conundrums at some stage during the pandemic. Should I go to that Christmas party? Should I go to the pub when I know it might be packed? I really need a holiday, but do I run the risk of getting stuck abroad with a positive Covid test?
Within the RETHINK science communication research project we’ve been trying to unpick how people make decisions when they are faced with these continuing questions and uncertainties during the pandemic. What do they think about, what do they read and who do they listen to? This research into people’s ‘sense-making practices’ as they are described has provided some useful insights for science writers – but it’s also thrown up a thorny question.
Read the full article on the Association of British Science Writers’ website.